
Cape Town’s Beat – Heart FM is celebrating the 10th anniversary of the Absa RUN YOUR CITY SERIES in the Mother City with an exciting R500K airtime prize giveaway. This incredible incentive is open to companies that enter the iconic Absa RUN YOUR CITY CAPE TOWN 10K that will take place on National Mother’s Day, Sunday, 11 May 2025.
“Heart FM is proud to celebrate the 10th year of the Absa RUN YOUR CITY SERIES in the Mother City by giving businesses the opportunity to win R500,000 in airtime,” says Julian Cranford Naidoo, Head of Marketing at Heart FM. “We know how valuable the right exposure can be for companies, and this prize offers a game-changing platform to connect with a wider audience and grow your brand. We can’t wait to help the winning company build awareness and amplify their message on air! By entering 10 or more colleagues into the race, businesses not only stand a chance to win this fantastic prize but also invest in team-building, wellness, and an unforgettable race-day experience.”
Michael Meyer, Managing Director of Stillwater Sports and Founder of the Absa RUN YOUR CITY SERIES, says: "As the official Radio and Media Partner of the Absa RUN YOUR CITY CAPE TOWN 10K, Heart FM has exceeded all expectations with this incredible competition. The impact of half a million rand in radio advertising on one of the city’s most influential platforms is invaluable! By entering the event, not only will you be in the running for this game-changing prize, but you’ll also encourage a healthy, active lifestyle among your employees. Plus, all participants can look forward to an unforgettable day in the Mother City, with breathtaking views, vibrant on-route entertainment, and the chance to witness world-class performances. We can’t wait to welcome businesses and runners to the start line for what promises to be an unforgettable experience!
To stand a chance to win R500,000 in airtime on Heart FM, companies simply need to enter 10 or more colleagues into the race. To enter your company send an email to companyentries@stillwatersports.com

Additional benefits include:
10% discount on company entries for teams of 10 or more
Race pack delivery to your company, upon receiving payment one month before race day
High-energy, fun-filled team-building experience with your amazing colleagues!
Note: The prize is non-transferable, and the competition will run until entries close.


CHARITY SUPPORT: The Absa RUN YOUR CITY SERIES proudly supports the Cancer Association of South Africa (CANSA) as the official charity of the entire series of events. A non-profit leader in the fight against cancer since 1931, CANSA enables research, educates the public and advocates for and supports all people affected by cancer, while leading SA towards a cancer-free society. When entering an Absa RUN YOUR CITY SERIES event online, runners can show their support by donating towards CANSA.
Facebook: @CapeTown10k
Instagram: @CapeTown10k
Hashtag: #RunYourCity #AbsaRunYourCity
WhatsApp Line: 072 042 7613
Websites: www.runyourcityseries.com
About Absa
Absa Group is listed on the Johannesburg Stock Exchange and is one of Africa’s largest diversified financial services groups.
Absa Group offers an integrated set of products and services across personal and business banking, corporate and investment banking, wealth and investment management and insurance. Absa operates in fourteen countries. The Group owns majority stakes in banks in Botswana, Ghana, Kenya, Mauritius, Mozambique, Seychelles, South Africa, Tanzania (Absa Bank Tanzania and National Bank of Commerce), Uganda and Zambia and has insurance operations in Botswana, Kenya, Mozambique, South Africa, and Zambia. Absa also has representative offices in Namibia and Nigeria, and securities entities in the United Kingdom and the United States. For further information about Absa Group Limited, please visit www.absa.africa
About the Absa RUN YOUR CITY SERIES
A proudly South African mass participation road running series, the Absa RUN YOUR CITY SERIES has been revolutionizing the sport since 2015. A road running celebration like no other, the Absa RUN YOUR CITY SERIES comprises five unique events namely the Absa RUN YOUR CITY GQEBERHA 10K (launched in 2023), Absa RUN YOUR CITY CAPE TOWN 10K (launched in 2015), the Absa RUN YOUR CITY DURBAN 10K (launched in 2017), Absa RUN YOUR CITY TSHWANE 10K (launched in 2023) and the Absa RUN YOUR CITY JOBURG 10K (launched in 2016). A diverse road running series, the Absa RUN YOUR CITY SERIES integrates businesses, families, investment in community, world class achievement and fun for all participants. For further information please visit https://runyourcityseries.com/
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